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Wado Ryu Karate-Do Ancona

YearMarch, 2024My roleEntire creation

Advertising campaign for the Wado-Ryu Karate-Do Ancona Gym


Video campaign

A video advertising campaign for Wado Ryu Karate-Do Ancona, a karate gym in Ancona. The goal was to produce high-quality content for various platforms.

I created a general presentation film to provide a comprehensive overview of the client’s philosophy and sports offerings. This content was then unpacked into shorter videos suitable for social media sponsorship and tailored to specific target audiences.


To complete the renewal of their image, the client also requested the creation of an advertising poster. For this purpose, several photos were taken and then incorporated into a graphic design project.

The challenge was not only to meet the client’s request with a product that has a modern yet minimalist style in terms of information, but also to maintain continuity with the overall style of the other content, with a well-defined color palette and graphic style.

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Filippo Mauro | © 2024 All rights reserved | VAT N. 02971460429